The Sticks & Stones: A Fresh Foundation
 
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Via: sneakernews

When it comes to player logos, there were only a few that came to people's mind; Michael Jordan, Penny Hardaway, and a few others. Recently, player logos has been appearing all over the court. This is a small showcase of PE (Player Edition) logos from Nike Basketball sponsored players like Dirk Nowitzki, Deron Willimans, and Steve Nash. Each of the logos have a certain characteristic that fits the player like the "dragon" that represents Yi Jian Lian's chinese heritege or the silhouette of a shooter that represent the obvious shooting skills of Ray Allen. A closer look and more logos are after the jump...

DREW's Note: This post is definitely influenced by my degree in Marketing. I love brand marketing and hopefully have a career in it someday. At this moment, I'm trying to create a brand with this website. Watch out for the "SNS".
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Jumpman: Michael Jordan
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DIRK41: Dirk Nowitzki
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OJ32: O.J. Mayo
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AS: Amare Stoudemire
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TP: Tony Parker
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BR7: Brandon Roy
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P2: Paul Pierce
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Ray: Ray Allen
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SN: Steve Nash
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KD: Kevin Durant
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Yi: Yi Jian Lian
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Sweet Lew: Rashard Lewis
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Pau Gasol
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Kai: Vince Carter
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REKE HAVOC 13: Tyreke Evans
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Black Mamba: Kobe Bryant
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Why Not?: Russell Westbrook
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CB1: Chris Bosh
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DWEST: David West
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CBOOZ: Carlos Boozer
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DW8: Deron Williams
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A7: Andre Iguodala
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AB0: Aaron Brooks
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LO7: Lamar Odom



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